Alicia Parker
How to earn other people’s trust?
Why I give my customers and partners way more than they asked for (And How You Can Too!)
I always give my clients little gifts when they buy something from me. It’s a nice way to show them I appreciate their interest. It’s a better alternative to thanking them and restoring their confidence.
Giving them business gifts can strengthen professional ties between companies and their customers.
Everyone wants to receive a gift from a natural and legal person in order to feel valued. This is why companies emphasize this point. They usually organize special events during the end-of-year celebrations to reward their customers and their various partners.
Why give a business gift?
Professional gifts are part of a dynamic of giving and receiving. This is an important opportunity for companies to reward the efforts and trust that customers show in them.
- Improve its image: Whatever their sector of activity, companies now pays significant attention to their customers. By personalizing the bags or pouches through which your business gifts are sent, it will increase the visibility of the brand. It is an interesting strategy, especially since it allows companies to develop their turnover. Because a well-known company attracts more customers.
- Encourage customers: Organizing a special event to offer professional gifts to customers is a strong act of consideration. This not only enhances them but also builds their loyalty. Encouraging your employees means thanking them while asking them to trust you more for a lasting collaboration.
- Strengthen professional ties: The fact that companies give gifts to their customers is a very effective way to strengthen the professional relationship that binds them. Giving a gift is an act of love and that’s why customers appreciate them.
Since the presentation of your gift is also an important element, it is wise to choose packaging that reflects the image of your company. The most used are bags and pouches. These are easily transportable and much more rigid. Opting for personalized bags is an opportunity for companies to make themselves better known. The establishment of these packaging represents a profitable investment. It is advantageous advertising for companies. Other people might know you from this packaging because it will catch the attention of those around it wherever it is.
